Men's K-Style · Hongdae, Seoul

Men's Down Perm in Hongdae, Seoul — Flat, Neat Sides Without Wax

Quick answer A men's down perm presses puffy side and back hair flat so it sits close to the head, a staple of Korean men's styling. At SOONSIKI Hair Hongdae it is quoted at consultation (often combined with a men's cut from 33,000–50,000 KRW) and lasts about 1–2 months.
  • English-speaking stylists
  • Hongdae Stn. Exit 8
  • Wed–Sun 10:00–19:00
  • Tax refund available
Korean men's hairstyle with neat flat sides after a down perm
Neat sides every morning

What is a down perm?

Thick or straight-growing hair often sticks out above the ears. A down perm relaxes those sections downward so the sides sit flat and the haircut keeps its shape — no wax or ironing needed. It's commonly paired with two-block and K-style men's cuts.

Price

Quoted at consultation

Time

approx. 60–90 min

Lasts

1–2 months

Best for

Puffy side hair

From puffy to tidy

A down perm keeps your cut looking freshly done between visits.

  • Consultation in English before any chemical work
  • Damage-controlled solutions plus protective pre-treatment
  • Styling lesson included so results last at home
  • Central Hongdae location near Exit 8
Before: puffy, unruly short men's hair
After: neat, flat K-style men's hair
Illustrative before & after. Results depend on hair thickness and growth direction.

Men's perm prices in Hongdae

Service Price Duration
Men's perm (down / straight) Quoted at consultation approx. 60–90 min
Men's cut add-on (Men's Signature Cut) 33,000–50,000 KRW approx. 50–60 min

Men's perm prices depend on hair length and the area treated; your stylist confirms the price before starting.

How a men's down perm is done

  1. English consultation

    We check your hair history, face shape and the look you want, using reference photos.
  2. Hair & elasticity test

    A strand check tells us if bleached or damaged hair needs a protein pre-treatment first.
  3. Protective pre-treatment

    Ampoule and protein care shield the hair before any perm solution is applied.
  4. Rod sizing & winding

    Rod size and direction are chosen for the wave pattern and length you want.
  5. Setting & neutralising

    Low-irritation solutions reshape and then lock the new shape; digital perms add controlled heat.
  6. Rinse, care & style

    A conditioning rinse, then a styling lesson so you can recreate the look at home.

Aftercare: make your perm last

  • Wait 48 hours before shampooing, swimming or tying your hair tightly.
  • Use a sulfate-free shampoo and a light curl cream or essence on damp ends.
  • Dry roots first on a cool-warm setting, then shape the ends with your fingers.
  • Book a trim or touch-up every 3–4 months to keep the shape fresh.
  • Avoid colouring or bleaching for about 1–2 weeks after a perm unless your stylist plans both together.

Who looks after your hair

SS

SOONSIKI Hair Hongdae stylist team

Korean designers experienced in men's K-style cuts and perms, with English consultation.

Content reviewed by the salon's senior stylists · Updated October 2026

Men's down perm FAQ

How long does a down perm last?

Usually 1–2 months, until new growth starts to push outward again.

Can I get a down perm and a haircut together?

Yes — most guests combine it with a men's cut so the shape and perm work together.

Is a down perm only for Asian hair?

No. It works on any straight or coarse hair that sticks out at the sides.

Visit SOONSIKI Hair Hongdae (홍대 순시키헤어)

📍 8F, 164 Yanghwa-ro, Mapo-gu, Seoul — near Hongik Univ. (Hongdae) Station Exit 8

📞 +82-10-9145-7402

⏰ Wed–Sun 10:00–19:00 · Closed Mon & Tue

💬 English consultation · Global cards accepted · Tax refund for tourists